Innovation in ASEAN
By Vanessa Ratten
- Release Date: 2022-04-13
- Genre: Management & Leadership
This book focuses on innovation in the ASEAN such as Brunei, Indonesia, Malaysia and
Singapore to demonstrate that it is contextually different to other geographic regions
due to the climate, government structure and history. This book shows that innovation
develops based on cultural and societal conditions.
The aim of this book is to focus on how innovation occurs in Brunei, Indonesia,
Malaysia and Singapore. Thereby focusing on the unique country elements of each
country but also exploring the integrated history of these countries. The book highlights
these countries together due to Brunei and Singapore previously being part of Malaysia
and the fact that they are in close geographic proximity. In addition, this book states
that all countries share the same language (Bahasa Indonesia or Malay), which is a
common cultural feature of these countries. In this book chapters focus on different
forms of innovation from social to technological. Thereby offering a holistic perspective
about how innovation occurs within and between these countries.
